Review the structure of the MMM Meetings to better understand how and when to contribute:
A large part of your job is participating in coordination calls. Discover more about these calls here:
Brand and Marketing Strategist Coordination Calls
Know who you will be interacting with on a day-to-day basis, what they are responsible for, and how to contact them in relation to specific project needs.
Some frequent points of contact are:
Marketing Director
All Product Leads
Design Team
Content Team
<aside> 💡 More information about the members of MMM and their roles can be found here:
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Stay informed on all branding/marketing efforts for Gitcoin and Gitcoin products. Offer assistance in developing the brand briefs, marketing plans, and campaigns. Serve as a thought partner and advisor.
<aside> 💡 Allo: Currently, the Brand and Marketing Strategist is more actively involved in Allo than other products. Learn more below!
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This process is currently in development.
Create templates for various aspects of the branding and marketing processes to streamline and standardize the workflow. For example, templates should be developed for event briefs, case studies, and partnership briefs.
To help foster momentum, it is helpful to reach out to individuals with whom you have established relationships to seek their feedback in the early stages of any initiative. Engaging in mini feedback sessions intermittently can also help maintain a steady flow of communication. In particular, the Marketing Director and Creative Director are crucial stakeholders to gather feedback from.