Jonas (names will be removed upon upload to MMM Notion)

Workflow

See the extended workflow here:

Growth Manager Workflow

Goals

The main goal of the Growth Manager role is to understand user behavior, analyze traffic, identify opportunities for growth, create short and long-term strategies to increase traffic, and collaborating with other roles to implement and measure the success of growth initiatives.

Hazards

• Stagnancy - Not learning from the insights of each grant round and not expanding Gitcoin’s support and influence

Skill Requirements

The specific skill requirements for this position include:

1. Analytics and Marketing: Familiarity with various analytics and marketing tools such as Google Analytics, Semrush, and Hubspot.
2. Understanding of User Behavior: Understanding and analyzing website traffic, user behavior, and traffic deterrents to provide data-driven insights to collaborators.
3. Strategy: Identifying growth opportunities and creating short and long-term strategies to increase traffic.
4. User Research: Understanding of user patterns and behavior to identify potential improvements and test hypotheses.